Klaviyo & Email Marketing for Business & Tech Brands
Business & Tech
Tech and B2B products rarely sell on the first visit. The buying cycle is longer, the purchase is considered, and the decision often involves more than one person. Email is where that consideration happens — yet most tech and business brands run thin, transactional flows that treat a $2,000 industrial tool like an impulse buy. We build Klaviyo programs for the considered purchase: lead-nurture sequences that educate over weeks rather than push for an instant sale, onboarding flows that reduce churn and drive the second order, and segmentation that separates researchers from ready-to-buy accounts. Across 50 business and tech brands — hardware, SaaS, industrial supply, accessories — the win comes from matching email cadence to a longer decision window and giving buyers the information they actually need to commit. Senior strategy and build, scoped to your sales cycle, with no retainer overhead.
50 Business & Tech brands · senior Klaviyo email & SMS
What we do for Business & Tech brands
- Lead-nurture sequences — Multi-week education flows that move researchers toward a confident purchase decision.
- Onboarding & activation — Post-purchase flows that drive product adoption, reduce returns, and earn the repeat order.
- Considered-purchase segmentation — Separate top-of-funnel researchers from ready buyers and message each on their own timeline.
- Win-back & re-engagement — Re-activate dormant accounts with relevance, not discounts that erode margin.